Perhaps the conventional [remote control] design is finally paying off? Maybe all of those legacy buttons that no one ever uses (the various ‘Picture in Picture’ controls and the colorful A,B,C interactive TV buttons) are part of a deliberate design strategy? Maybe they are there precisely to add to the cognitive load – the accumulated effect being that valuable functions, like fast forwarding, are much harder to learn. Maybe Time Warner’s Remote Control design strategy is finally paying off?