FOXnews VP Bill Sammon was caught on tape making a rather unfortunate admission on a conservative cruise:

At that time, I have to admit, that I went on TV on Fox News and publicly engaged in what I guess was some rather mischievous speculation about whether Barack Obama really advocated socialism, a premise that privately I found rather far-fetched.

Then, later, walking back this statement:

[Obama’s supposed “advocating” of socialism] was a main point of discussion on all the channels, in all the media [and by 2009 I was] astonished by how the needle had moved.

You (or your proxies) go on television, you knowingly lie repeatedly, your entire network repeats said lie knowingly and with malice aforethought, on all programs 24/7, then you proclaim yourself astonished that some number of people have picked up the lie and repeated it themselves (whether knowingly or unknowingly is now immaterial; congratulations, you have successfully propagated the meme).
Now, of course, because of the ironclad rules of Cokie’s Law, you simply continue to repeat and repeat and repeat the lie you know is a lie (because you were complicit in its genesis) now with the “it’s out there, we have to report it” fig leaf. And the rest of the MSM steadfastly defends you as an accurate, respectable news source despite all evidence to the contrary. I guess that concept is “out there” too.