On Complexity

Dave Weigel (via two Tweets):

Anyone else bored with these campaign launch weeks that focus on tiny gaffes? […] You get more heat for flubbing a founder’s name than for saying tax cuts always up revenue.

Jay Rosen replies:

Of course you do. Why? The sweet spot is a mistake that allows the press to prosecute the error without sounding too political.

I think it’s a bit more than that. While I agree that the political calculation enters into it, there’s also a strong bias towards the simplest construction possible. John Wayne != John Wayne Gacy. Haw ha.
This is much easier to write than an explanation of exactly why it is that a certain package of cuts is more likely to impact poor and elderly than another, or to explain, with facts, figures, and charts just why it is extraordinarily likely that revenues will not increase subsequent to a tax cut in these United States using any current/future circumstance you wish to model. You’re just not going to fit that into a tweet, or even a 90 second NPR focus piece. The several sentences that emerge from the four paragraphs you wrote will, inevitably, come off as political shorthand. And the angry letters will pour in. Better just to do he-said, she-said and be done with it. Conservative message discipline in commercial media: achieved.

This is the fundamental GOP advantage. Death tax, death panel, tax and spend, short form birth certificate, taxed enough already! It’s hard to think of any conservative sloganeering in the past 20 years that a) is longer than 140 characters –and– b) actually holds up to intellectual scrutiny. Yet neither of these facts matters. In fact, it’s this emphasis on message simplicity that has ultimately captured the willingly compliant, stenographic impulses of the modern media. Who wants to do a bunch of research, after all? Stephanopoulos knew he was going to be asking about John Quincy Adams. Why not be ready to follow up? He receives a salary that is likely in the millions of dollars per year and has a staff, but (apparently) can’t be bothered to call up Wikipedia? Bob Schieffer, likewise quite well paid, also can’t be bothered to pick one issue on which Bachmann has notably lied and really hold her feet to the fire about it, not allowing a “well, we should really be talking about Obama…” dodge? Instead, we’ll just note the pattern of systematic lying on the website somewheres. Journalism!

This is precisely how George W. Bush ended up with the Oval Office. How’d that work out for everyone? Then why are we as a nation so desperate to repeat the experience?

Bachmann on GMA

Stephanopoulos: In your announcement you said ‘my voice is part of a movement to take back our country.’ From whom?
Bachmann: Well, from the people all across the nation. […]
Stephanopoulos: […] the Pulitzer Prize winning website, Politifact, has found that you have the worst record of making false statements of any of the leading contenders. And I wondered if you wanted to take a chance to clear up some of your past statements. For example earlier this year you said that the Founding Fathers who wrote the Constitution and the Declaration of Independence worked tirelessly to end slavery. Now with respect Congresswoman, that’s just not true. Many of them including Jefferson and Washington were actually slave holders and slavery didn’t end until the Civil War.
Bachmann: Well you know what’s marvelous is that in this country and under our constitution, we have the ability when we recognize that something is wrong to change it. And that’s what we did in our country. We changed it. We no longer have slavery. That’s a good thing. And what our Constitution has done for our nation is to give us the basis of freedom unparalleled in the rest of the world.
Stephanopoulos: I agree with that…
Bachmann: That’s what people want…they realize our government is taking away our freedom.
Stephanopoulos: But that’s not what you said. You said that the Founding Fathers worked tirelessly to end slavery.
Bachmann: Well if you look at one of our Founding Fathers, John Quincy Adams, that’s absolutely true. He was a very young boy when he was with his father serving essentially as his father’s secretary. He tirelessly worked throughout his life to make sure that we did in fact one day eradicate slavery….
Stephanopoulos: He wasn’t one of the Founding Fathers – he was a president, he was a Secretary of State, he was a member of Congress, you’re right he did work to end slavery decades later. But so you are standing by this comment that the Founding Fathers worked tirelessly to end slavery?
Bachmann: Well, John Quincy Adams most certainly was a part of the Revolutionary War era. He was a young boy but he was actively involved.
Stephanopoulos: Well let me move on […]
Lemkin: You cannot “move on.” Media Pro Tip: when faced with statements like these, just consider the rest of your planned interview over. Relentlessly dig on this point. JQA was nine years old at the outbreak of the American Revolution. Actively involved? Founding Father? You’ve got to hammer these points, George. Same goes for Bob Schieffer; if she’s actively not answering your questions, don’t just note it in passing at the end of the show, stop asking new questions until the one on the table is addressed. You have all the time in the world for video online. Start using it.