CUPERTINO, Calif.
By welcoming Beats into his portfolio, Apple CEO Cook is acknowledging a shift away from its pioneering iTunes pay-per-song model and toward streaming audio. He also is side-stepping founder Jobs’ insistence that all Apple hits be crafted in-house.
I guess we’re not counting iTunes (which started life as SoundJam MP until Apple bought, re-skinned, and renamed it) and of course iPod, which was Apple industrial design around the PortalPlayer reference platform and Pixo software. So, yes, excepting those two massive omissions in the most directly comparable field to that which you are writing about, Jobs insisted on only Apple crafted hits.
Additionally worth noting that Jobs apparently outsourced Apple misses. Looking at you, Cube.
Lemkin 